interactive mobile

Interactive Mobile Experiences

SPIRIT RIDING FREE

Netflix_Dreamworks_logo.png

A small interactive mobile gallery was designed to promote the new season of Spirit Riding Free.

The user is able to cycle through the gallery by tapping the “coat color” of one of the horses on the left hand side, the image on the right hand side changes to display the corresponding horse and character.

 

SHERLOCK GNOMES

paramount_logo.png

Designed an interactive ad to promote the movie Sherlock Gnomes for Paramount Studios.

The user was instructed to wipe the screen to find the gnomes - as the user began to “wipe” their screen the image would change to a different screen. A CTA was present on the end card to promote ticket sales and general movie information.

 

PACIFIC RIM UPRISING

universal_logo.png

Designed to promote the new Pacific Rim Uprising film, an interactive mobile end card was created to engage users. This unit ran so successfully with conversion rates of over 2% that another interactive mobile unit was requested (seen here).

The main image starts with all three robots, but when the user slides up, the main robot’s inner-workings are revealed. The user can slide the bar back down to reveal the original movie artwork again.

 

HP SPECTRE x360 LAPTOP

hp_logo.png

Tasked with designing an interactive ad unit that the user was able to spin in 360 degrees to promote the new HP Spectre x360 Laptop.

The user would spin the laptop around and as the laptop was spun, hot spots would appear to highlight the different features of the new laptop. The user could either learn more about the features by tapping the hot spot and reading more via a pop-up or continue to spin the laptop in 360 degrees. An option to purchase and learn more was on the final screen.

 
 

I have omitted and obfuscated confidential information in this case study. All information in this case study is my own and does not reflect the views of the companies listed above.